From Aisles to Avatars: Walmart's Digital Dive into the Metaverse
Have you ever found yourself reminiscing about those pre-digital transformation days of back-to-school shopping? Days when aisles and...
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The Perfect Pinch of Salt in the Customer Experience Recipe
During a recent visit to #Sorrento , the place where I grew up, I had lunch with my parents at Hotel Bellevue Syrene. The setting?...
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A Masterclass for Product Managers. Steve Jobs: The Lost Interview
I recently delved into a full-length 1995 interview of Steve Jobs, having only seen snippets before. I was astounded. How could he, even...
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The Power of A/B Testing in Product Development and Customer Experience
In the dynamic digital world, understanding what works and what doesn't can be the key difference between a successful product and a...
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CX Insights: The Generative AI Transformation in Customer Support
The Big Picture Generative AI's integration into customer service could result in a 20%-30% decrease in traditional support roles by...
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The Timeless Leadership Recipe of Ferrero: A Blend of Respect, Engagement, and Clear Communication
Four decades ago, a visionary, Michele Ferrero, the creator of renowned brands such as Ferrero Rocher, Kinder, and Nutella, wrote a set...
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The Savvy Shopper's Era: Rising to the Challenge in Today's Economic Landscape
Does it sound familiar when you keep an eye on the price of your favorite food items at the grocery store, experiencing a mini heart...
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Revamping B2B Loyalty: Navigating the Tides of Tech-Savvy Customers
Remember when sticking to one supplier was almost a norm in the B2B arena? I do. Yet, just like the Colosseum's shift from a grand arena...
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Name Change for a Lifetime of Subs: Subway's Ultimate Loyalty Challenge
What would you be willing to sacrifice for your favorite sandwich? Would you, say, completely alter your identity, casting away your...
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