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#My Inspo Of The Week


"We see our customers as guests to a party, and we are the hosts. It's our job every day to make every important aspect of the customer experience a little bit better". Jeff Bezos Amazon


Here are five ways brands can get inspired by Amazon customer centricity strategy:

  • Make the customer your central focus, always

  • Release new products specific to your customers' needs focusing on "who" and "why" then on "what"

  • Invest in research and development: it turns out that customers are quite willing to tell you what they want if you ask them about it and listen.

  • Diversify into new trending markets, so you can meet your customers wherever they are.

  • Keep innovation and creativity at the core of your customer-centric growth strategy.

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